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{"_id":"64d39afe1e0ec9d4ba2dfdda","sku":"48682","brand":"ELF","name":"Elf Halo Glow Liquid Filter Foundation 3 ( light / medium )","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48682"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f955b015e265ad024771f3"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"65d35c102994f40538e9fcb4/609332821156.jpg","caption":"","tags":""},{"image":"65d35c102994f40538e9fcb6/609332821156-1.jpeg","caption":"","tags":""},{"image":"65d35c102994f40538e9fcb8/609332821156-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"<p>Wear alone for sheer coverage &amp; a light-filtered glow - Use the bottom of our Angled Silicone Face Sponge to blend. Wear under foundation as a luminous base - Use the Complexion Duo Brush to softly buff all over face. Highlight high points to capture and reflect light - Use the Flawless Concealer Brush to precisely apply to the high points of the face. Mix with foundation to add a beautiful dewy glow - Use the Ultimate Blending Brush to mix with your fave e.l.f. foundation. Check out other makeup from our Halo Glow family, the loose setting powder and pair with our blending makeup brush.</p>","ingredients":"<p>Squalane Hyaluronic Acid Finely milled powders</p>","benefits":"<p>normal, dry, oily, and combination skin Achieve a gorgeous glow with the only filter you&rsquo;ll ever need. This innovative complexion booster and skincare-makeup hybrid is infused with squalane and hyaluronic acid. The unique formula enhances the overall look of skin while imparting a soft-focus radiance. Wear on its own, under or over makeup; mix with your favorite foundation for a dewy finish or use as a highlighter to illuminate the high points of your face. Available in 8 flexible shades.</p>","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{},"kunooz_product_type":[],"health_conditions":[],"frequently_bought":[],"use_it_with":[],"pick_your_free_items":[],"combo_offer":[],"kunooz_categories":[],"whites_categories":[],"what_is":"","therapeutic_uses":"","dosage_and_administration":"","contraindication_and_drug_interaction":"","warning_and_precautions":"","side_effects":"","more_information":""},"alias":"elf-halo-glow-liquid-filter-foundation-3-light-medium-","created_on":"2023-08-09T13:56:14.723Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","face","foundation"],"description":"<p>What it is: A multi-purpose, liquid glow booster that gives your complexion a soft-focus social filter effect IRL. Why you'll love it: Glowy makeup and skincare hybrid for dewy skin Complexion looks healthy and more radiant Liquid Filter can be worn 4 ways: alone, over or under makeup, mixed with foundation, or as a highlighter Glass container is recyclable Now available in a range of 12 shades for even more skin tones and undertones</p>","inventory_management_level":"product","inventory_quantity":6,"kunooz_sort_order":20,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":67,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"last_order_date":"2025-10-23T00:49:58.929Z","last_order_id":"OID370281","total_order_count":157,"total_sales_amount":16188.820000000002,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"original_sort_order":0,"_size":142,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"64d39b2885b553a51629ed20","sku":"48708","brand":"ELF","name":"Elf Halo Glow Liquid Filter Foundation 5 ( Medium / Tan )","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48708"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f955b215e265ad0247720c"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"65d35b7c293e0fd1d820d572/609332821170.jpg","caption":"","tags":""},{"image":"65d35b7c293e0fd1d820d574/609332821170-1.jpeg","caption":"","tags":""},{"image":"65d35b7c293e0fd1d820d576/609332821170-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"<p>Wear alone for sheer coverage &amp; a light-filtered glow - Use the bottom of our Angled Silicone Face Sponge to blend. Wear under foundation as a luminous base - Use the Complexion Duo Brush to softly buff all over face. Highlight high points to capture and reflect light - Use the Flawless Concealer Brush to precisely apply to the high points of the face. Mix with foundation to add a beautiful dewy glow - Use the Ultimate Blending Brush to mix with your fave e.l.f. foundation. Check out other makeup from our Halo Glow family, the loose setting powder and pair with our blending makeup brush.</p>","ingredients":"<p>All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates. All e.l.f. products are Vegan and Cruelty Free. This product is made in a Fair-Trade Certified factory.</p>","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{},"kunooz_product_type":[],"health_conditions":[],"frequently_bought":[],"use_it_with":[],"pick_your_free_items":[],"combo_offer":[],"kunooz_categories":[],"whites_categories":[],"benefits":"","what_is":"","therapeutic_uses":"","dosage_and_administration":"","contraindication_and_drug_interaction":"","warning_and_precautions":"","side_effects":"","more_information":""},"alias":"elf-halo-glow-liquid-filter-foundation-5-medium-tan-","created_on":"2023-08-09T13:56:56.551Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","face","concealer"],"description":"<p>What it is: A multi-purpose, liquid glow booster that gives your complexion a soft-focus social filter effect IRL. Why you'll love it: Glowy makeup and skincare hybrid for dewy skin Complexion looks healthy and more radiant Liquid Filter can be worn 4 ways: alone, over or under makeup, mixed with foundation, or as a highlighter Glass container is recyclable Now available in a range of 12 shades for even more skin tones and undertones</p>","inventory_management_level":"product","inventory_quantity":10,"kunooz_sort_order":20,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":126,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"original_sort_order":0,"last_order_date":"2025-10-22T06:05:17.809Z","last_order_id":"OID370122","total_order_count":137,"total_sales_amount":12294.810000000001,"_size":805,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"64d39b0af07792a53ec5ce95","sku":"48689","brand":"ELF","name":"Elf Power Grip Primer# Clear","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48689"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f955b71d959683fcf80e68"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"65d35b8651f719c822b29288/609332828469.png","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Apply makeup primer evenly to face before makeup using your fingertips to pat into the skin. The warmth of your fingers will help the product melt into skin for even application.\nAllow 30 seconds to set before applying makeup.","ingredients":"All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.\n\nAll e.l.f. products are Vegan and Cruelty Free.\n\nThis product is made in a Fair-Trade Certified factory.","benefits":"This product is perfect for the natural contours of your face; While adding buildable color and hydrating your complexion; Thanks to this lightweight, squalane-infused formula. Vegan 2% Squalene Phthalate Free; Paraben. nonylphenol. ethoxylate. triclosan. triclocarban. and hydroquinone","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-liquid-highlighter-fair-deep","created_on":"2023-08-09T13:56:26.861Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","face","highlighter"],"description":"A gel-based face primer.\n\nKeep your makeup in place and your skin hydrated with the Power Grip Primer. The gel-based makeup primer helps to smooth the skin to create a soft-focus effect while holding on to makeup. Formulated with hyaluronic acid to help the skin retain moisture for a plump complexion.\n\nVegan\nCruelty free\nPhthalates and paraben free\nSuitable for all skin types","inventory_management_level":"product","inventory_quantity":1,"kunooz_sort_order":20,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-27T18:26:56.625Z","whites_sort_order":165,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"last_order_date":"2025-10-27T18:26:55.940Z","last_order_id":"OID371808","total_order_count":149,"total_sales_amount":9998.229999999996,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":141,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"64d39afb1e0ec9d4ba2dfd52","sku":"48680","brand":"ELF","name":"Elf Halo Glow Liquid Filter Foundation 1","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48680"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f956cdb239920624e488c4"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"67a1c00f62891e002b5b2bd9/48680.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Wear alone for sheer coverage & a light-filtered glow\n- Use the bottom of our Angled Silicone Face Sponge to blend.\n\nWear under foundation as a luminous base\n- Use the Complexion Duo Brush to softly buff all over face.\n \n\nHighlight high points to capture and reflect light\n- Use the Flawless Concealer Brush to precisely apply to the high points of the face.\n \n\nMix with foundation to add a beautiful dewy glow\n- Use the Ultimate Blending Brush to mix with your fave e.l.f. foundation.\n \n\nCheck out other makeup from our Halo Glow family, the loose setting powder and pair with our blending makeup brush.","ingredients":"Squalane\nHyaluronic Acid\nFinely milled powders","benefits":"normal, dry, oily, and combination skin\n\nAchieve a gorgeous glow with the only filter you’ll ever need. This innovative complexion booster and skincare-makeup hybrid is infused with squalane and hyaluronic acid. The unique formula enhances the overall look of skin while imparting a soft-focus radiance. Wear on its own, under or over makeup; mix with your favorite foundation for a dewy finish or use as a highlighter to illuminate the high points of your face. Available in 8 flexible shades.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-halo-glow-liquid-filter-2","created_on":"2023-08-09T13:56:11.846Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","face","foundation"],"description":"Foundation is a makeup essential that helps even out skin tone and conceal imperfections. Here are some key benefits of using foundation:\n\n1. **Evens out skin tone**: \n Foundation helps unify the skin tone and conceal dark spots, pigmentation, and dark circles, giving the skin a smooth and even appearance.\n\n2. **Conceals imperfections**: \n Foundation is used to hide imperfections such as acne, pimples, fine lines, or any other blemishes on the skin, giving you a cleaner, more flawless look.\n\n3. **Achieves a natural look**: \n With the right formula, you can achieve a natural look that enhances your skin's beauty without the makeup appearing heavy or obvious.\n\n4. **Prolongs makeup wear**: \n Foundation acts as a base that helps set the makeup for a longer time, keeping your look intact throughout the day without the need for constant touch-ups.\n\n5. **Improves skin texture**: \n Foundation helps improve the texture of your skin, giving it a softer and smoother feel, making the application of other makeup products more seamless.\n\n6. **Protection from environmental factors**: \n Some foundations contain sun protection factors (SPF), helping to shield the skin from harmful UV rays.\n\nDo you prefer using foundation daily or only on special occasions?","inventory_management_level":"product","inventory_quantity":5,"kunooz_sort_order":1000,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":284,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"last_order_date":"2025-10-02T10:44:59.092Z","last_order_id":"OID365242","total_order_count":58,"total_sales_amount":6375.05,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","newly-arrived","non-medicine","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":820,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"64d39b0f049002d46cc5bce3","sku":"48692","brand":"ELF","name":"Elf Lip Plumping Gloss# Mocha Twist","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48692"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f955bb6a296f03c738f317"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"670e157a3c44790024591b15/609332824546.png","caption":"","tags":""},{"image":"670e157a3c44790024591b17/609332824546-1.png","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Use alone for a natural shine or pair with lipstick","ingredients":"All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.\n\nAll e.l.f. products are Vegan and Cruelty Free.\n\nThis product is made in a Fair-Trade Certified factory.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-lip-lacquer-wild-rose","created_on":"2023-08-09T13:56:31.276Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","lips","lip-gloss"],"description":"A high-shine plumping lip gloss that delivers instant plumping power and soothing hydration\nLips appear instantly fuller\nSheer wash of color with a glossy finish\nMoisturizing formula, enriched with Vitamin E and Coconut Oil\nProvides a soothing, cooling sensation\nCan be worn alone or on top of lip color\n100% vegan, cruelty-free, and Leaping Bunny Certified.","inventory_management_level":"product","inventory_quantity":1,"kunooz_sort_order":1000,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":407,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"last_order_date":"2025-10-19T12:31:08.872Z","last_order_id":"OID369619","total_order_count":69,"total_sales_amount":3531.9000000000005,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":780,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cadf3b7a401f7dafbc0","sku":"51617","brand":"ELF","name":"Elf Hydrating Camo Concealer-Light Sand","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51617"],"attributes":[{"name":"_brand","value":"ELF","_id":"68fa14a9f9ee9ae6f281e1d1"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f15832eb80274b4eece/609332848245.jpg","caption":"","tags":""},{"image":"66378f15832eb80274b4eed0/609332848245-1.jpg","caption":"","tags":""},{"image":"66378f15832eb80274b4eed2/609332848245-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"<p>Prep the under-eye area with the Holy Hydration! Eye Cream followed by the Poreless Putty Primer on top. Use the doe foot applicator to apply concealer to desired areas. Blend concealer with the Flawless Concealer Brush by stippling areas that need heavier coverage and buffing out the remainder. Fingers or a sponge can be used as an alternative to blend the concealer.</p>","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{},"kunooz_product_type":[],"health_conditions":[],"frequently_bought":[],"use_it_with":[],"pick_your_free_items":[],"combo_offer":[],"kunooz_categories":[],"whites_categories":[],"benefits":"","ingredients":"","what_is":"","therapeutic_uses":"","dosage_and_administration":"","contraindication_and_drug_interaction":"","warning_and_precautions":"","side_effects":"","more_information":""},"alias":"elf-hydrating-camo-concealer-light-sand","created_on":"2024-05-05T13:42:05.701Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","concealer"],"description":"<p>Nothing to see here&mdash;this full-coverage liquid concealer covers up blemishes and under-eye circles while delivering a boost of hydration to your skin. The lightweight, blendable formula corrects and perfects giving you a smooth, satin, crease-resistant finish that&rsquo;s long-lasting. Find your match with an inclusive selection of 25 shades.</p>","inventory_management_level":"product","inventory_quantity":9,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":435,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-23T03:31:46.884Z","last_order_id":"OID370292","total_order_count":70,"total_sales_amount":4123.050000000001,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"min_limit_to_buy_this_product":1,"original_sort_order":0,"_size":478,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"64d39b291e0ec9d4ba2e05ea","sku":"48709","brand":"ELF","name":"Elf Halo Glow Liquid Filter Foundation 6","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48709"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f956ceb126eff26c80b4c0"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"67a1c01185fa69002bfbfc41/48709.webp","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Here is the translation to English:\n\n**Choosing the Right Color**: \nYou should choose a concealer that is slightly lighter than your skin tone to hide dark circles or dark areas. \nIf you are using concealer to cover pimples or redness, choose a color that matches your skin tone.\n\n**Preparation Before Use**: \nBefore applying concealer, make sure to hydrate the area well (especially around the eyes) using a moisturizer or eye cream to avoid dryness or wrinkles.\n\n**Using the Right Tools**: \nYou can use your finger, a small brush, or a makeup sponge to apply the concealer. Use your finger if you prefer to distribute the product precisely, or use a brush for more finesse.\n\n**Applying the Concealer**: \nGently apply the concealer to the areas that need coverage, such as dark circles under the eyes, around the nose, or any pimples or blemishes on the face. \nUse a tapping motion with your finger or sponge to blend the concealer into the skin well.\n\n**Blending the Concealer**: \nMake sure to blend the concealer well with the rest of your makeup, especially your foundation, so that there is no visible separation between the products.\n\n**Setting the Concealer**: \nTo set the concealer and make the results last longer, you can use a light powder on the areas where you applied the concealer.","ingredients":"All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.\n\nAll e.l.f. products are Vegan and Cruelty Free.\n\nThis product is made in a Fair-Trade Certified factory.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-hydrating-camo-concealer-medium-sand","created_on":"2023-08-09T13:56:57.975Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","face","concealer"],"description":"Here is the translation to English:\n\nConcealer has many benefits that contribute to improving the overall appearance of the skin. Here are some of the main benefits of using it:\n\n1. **Concealing Dark Circles**: Concealer helps cover dark circles under the eyes, making the eyes appear brighter and more lively.\n\n2. **Covering Imperfections and Pimples**: It is used to hide blemishes, pimples, or redness in the skin, giving you a smoother and more even complexion.\n\n3. **Brightening Specific Areas**: It can be used to brighten areas that need illumination, such as under the eyes or around the nose, giving you a more refreshed and radiant look.\n\n4. **Defining Facial Features**: Concealer is sometimes used as a tool to define facial features, such as brightening the center of the forehead or chin to highlight those areas.\n\n5. **Hiding Pigmentation or Dark Spots**: Concealer helps reduce the appearance of pigmentation or dark spots on the skin, giving it a more uniform and clearer look.\n\n6. **Natural Look**: When blended well with the rest of your makeup, concealer gives you a natural look without harsh lines or clumps.\n\nDo you use concealer daily or only for special occasions?","inventory_management_level":"product","inventory_quantity":13,"kunooz_sort_order":1000,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":490,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"last_order_date":"2025-09-28T17:26:08.310Z","last_order_id":"OID364206","total_order_count":40,"total_sales_amount":2994.5200000000004,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","newly-arrived","non-medicine","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":821,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cbbaab1def9c16b6ac7","sku":"51629","brand":"ELF","name":"Elf Glossy Lip Stain - Spicy Sienna","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51629"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954cd21e26c5ed8ec01e0"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f2cee62e9b7be8a931f/609332816831.jpg","caption":"","tags":""},{"image":"66378f2cee62e9b7be8a9321/609332816831-1.jpg","caption":"","tags":""},{"image":"66378f2cee62e9b7be8a9323/609332816831-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"For a natural look, apply one coat of lip stain onto the center of your lips working outward.\nFor an opaque coverage, apply two coats of lip tint.​","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-glossy-lip-stain-spicy-sienna","created_on":"2024-05-05T13:42:19.231Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","lips","lip-gloss"],"description":"Long-lasting lip stain with a unique gloss-to-stain finish\nOne-swipe application\nComfortable, long-lasting formula that is transfer-resistant\nSheer color with a hint of sheen\nYour lips deserve it all: rich color that stays put, a juicy sheen, and comfortable wear. This lightweight, long-lasting lip stain imparts a sheer kiss of color and shine in one swipe (think: more saturated than a lip balm, less pigmented than a lipstick). The long-lasting, buildable formula is transfer-resistant and leaves lips looking and feeling fresh.","inventory_management_level":"product","inventory_quantity":4,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T18:30:03.713Z","whites_sort_order":621,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-23T18:30:02.862Z","last_order_id":"OID370490","total_order_count":31,"total_sales_amount":1632.3100000000004,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":141,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cacf3b7a401f7dafb76","sku":"51616","brand":"ELF","name":"Elf Hydrating Camo Concealer-Fair Beige","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51616"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954bf6e63c189db49f511"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f136da7f9b7467bc330/609332848221.jpg","caption":"","tags":""},{"image":"66378f136da7f9b7467bc332/609332848221-1.jpg","caption":"","tags":""},{"image":"66378f136da7f9b7467bc334/609332848221-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Prep the under-eye area with the Holy Hydration! Eye Cream followed by the Poreless Putty Primer on top.\nUse the doe foot applicator to apply concealer to desired areas.\nBlend concealer with the Flawless Concealer Brush by stippling areas that need heavier coverage and buffing out the remainder.\nFingers or a sponge can be used as an alternative to blend the concealer.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-hydrating-camo-concealer-fair-beige-1","created_on":"2024-05-05T13:42:04.176Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","concealer"],"description":"Nothing to see here—this full-coverage liquid concealer covers up blemishes and under-eye circles while delivering a boost of hydration to your skin. The lightweight, blendable formula corrects and perfects giving you a smooth, satin, crease-resistant finish that’s long-lasting. Find your match with an inclusive selection of 25 shades.","inventory_management_level":"product","inventory_quantity":4,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":664,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-06T09:44:02.577Z","last_order_id":"OID366192","total_order_count":29,"total_sales_amount":1679.4000000000005,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":818,"Inventory":"4","list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cb6f3b7a401f7dafcdd","sku":"51623","brand":"ELF","name":"Elf Hydrating Camo Concealer-Fair Warm","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51623"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954c9c91b9376fa1b7b0e"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f24512763b7b7a5b70b/609332848214.jpg","caption":"","tags":""},{"image":"66378f24512763b7b7a5b70d/609332848214-1.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Prep the under-eye area with the Holy Hydration! Eye Cream followed by the Poreless Putty Primer on top.\nUse the doe foot applicator to apply concealer to desired areas.\nBlend concealer with the Flawless Concealer Brush by stippling areas that need heavier coverage and buffing out the remainder.\nFingers or a sponge can be used as an alternative to blend the concealer.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-hydrating-camo-concealer-fair-warm","created_on":"2024-05-05T13:42:14.680Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","concealer"],"description":"Nothing to see here—this full-coverage liquid concealer covers up blemishes and under-eye circles while delivering a boost of hydration to your skin. The lightweight, blendable formula corrects and perfects giving you a smooth, satin, crease-resistant finish that’s long-lasting. Find your match with an inclusive selection of 25 shades.","inventory_management_level":"product","inventory_quantity":4,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":749,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-14T18:42:28.974Z","last_order_id":"OID368505","total_order_count":27,"total_sales_amount":1737.6500000000003,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":817,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"67a1be0862891e002b5b1074","sku":"55503","brand":"ELF","name":"Elf Halo Glow Filter Foundation - 3.5","publish":"1","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["55503"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f95a06e445ddf64ca28241"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"67f24ea212dd4c002b40148c/609332835672.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-halo-glow-filter-foundation-3-5","created_on":"2025-02-04T07:13:12.346Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","highlighter"],"description":"Highlighter has many benefits that add a touch of beauty and radiance to your makeup. Here are some key benefits of using highlighter:\n\n1. **Adds Radiance to the Skin**: \n Highlighter helps give the skin a bright, healthy appearance, making the face look more radiant and lively.\n\n2. **Enhances Facial Features**: \n Highlighter can be used to accentuate certain areas of the face, such as the tops of the cheekbones, the bridge of the nose, and above the lips, giving the face a lifted and defined look.\n\n3. **Soft and Natural Appearance**: \n Highlighter adds a touch of natural beauty to the skin, especially when blended well with makeup, giving you a glow without looking unnatural or overdone.\n\n4. **Conceals Imperfections**: \n Highlighter can help conceal some minor imperfections, such as fine lines or areas that need a touch of freshness and radiance.\n\n5. **Achieves a Balanced Look**: \n By using highlighter correctly, you can enhance and define your facial features in a way that brings out natural beauty and achieves balance between the different features.\n\nDo you like using highlighter in your daily makeup routine?","inventory_management_level":"product","inventory_quantity":6,"kunooz_sort_order":100,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":766,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","elm","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-17T23:15:37.965Z","last_order_id":"OID369216","total_order_count":23,"total_sales_amount":1837.57,"_size":806,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378caf832eb80274b49ee0","sku":"51618","brand":"ELF","name":"Elf Hydrating Camo Concealer-Med Peach","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51618"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954c26e63c189db49f52a"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f18e571eafa1d808259/609332848276.jpg","caption":"","tags":""},{"image":"66378f18e571eafa1d80825b/609332848276-1.jpg","caption":"","tags":""},{"image":"66378f18e571eafa1d80825d/609332848276-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Prep the under-eye area with the Holy Hydration! Eye Cream followed by the Poreless Putty Primer on top.\nUse the doe foot applicator to apply concealer to desired areas.\nBlend concealer with the Flawless Concealer Brush by stippling areas that need heavier coverage and buffing out the remainder.\nFingers or a sponge can be used as an alternative to blend the concealer.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-hydrating-camo-concealer-med-peach","created_on":"2024-05-05T13:42:07.215Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","concealer"],"description":"Nothing to see here—this full-coverage liquid concealer covers up blemishes and under-eye circles while delivering a boost of hydration to your skin. The lightweight, blendable formula corrects and perfects giving you a smooth, satin, crease-resistant finish that’s long-lasting. Find your match with an inclusive selection of 25 shades.","inventory_management_level":"product","inventory_quantity":2,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-28T15:37:35.849Z","whites_sort_order":821,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-28T15:37:35.160Z","last_order_id":"OID372047","total_order_count":31,"total_sales_amount":1896.9000000000003,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":141,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"64d39b0c85b553a51629e41e","sku":"48690","brand":"ELF","name":"Elf High Definition Loose Powder# Sheer","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","publish":"1","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["48690"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f955b8c91b9376fa1b7d58"}],"available":true,"sort_order":0,"compare_price_discount":0,"images":[{"image":"65d35b89293e0fd1d820d6cb/609332833319.png","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Using your favourite sponge, pat the powder all over face and neck.\nWear it alone or use to set makeup and foundation.","ingredients":"All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.\n\nAll e.l.f. products are Vegan and Cruelty Free.\n\nThis product is made in a Fair-Trade Certified factory.","benefits":"This product is perfect for the natural contours of your face; While adding buildable color and hydrating your complexion; Thanks to this lightweight, squalane-infused formula. Vegan 2% Squalene Phthalate Free; Paraben. nonylphenol. ethoxylate. triclosan. triclocarban. and hydroquinone","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-liquid-highlighter-medium-rich","created_on":"2023-08-09T13:56:28.302Z","_created_by":"63426d207c95a3723f427977","categories":["make-up","face","highlighter"],"description":"An imperfection blurring powder.\n\nMeet the hardest working product in your haul. e.l.f. Cosmetics’ Perfect Finish HD Powder works to fill in fine lines and blur imperfections to create a soft, smooth finish, and the ultimate finish to keep your makeup firmly in place. Use anytime, anywhere with the convenient, portable compact.","inventory_management_level":"product","inventory_quantity":4,"kunooz_sort_order":20,"location_availability":["all"],"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":827,"_updated_by":"647ca77ccd69b4dec86358d8","compare_price_discount_pct":0,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"last_order_date":"2025-08-09T18:17:14.658Z","last_order_id":"OID347604","total_order_count":74,"total_sales_amount":3354.2,"_size":782,"avg_rating":0,"num_reviews":0,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cb9ee62e9b7be8a368d","sku":"51626","brand":"ELF","name":"Elf Glossy Lip Stain - Pinkies Up","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51626"],"attributes":[{"name":"_brand","value":"ELF","_id":"6900c758a048d718ea696dc6"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f291d88f7045dec7e25/609332816824.jpg","caption":"","tags":""},{"image":"66378f291d88f7045dec7e27/609332816824-1.jpg","caption":"","tags":""},{"image":"66378f291d88f7045dec7e29/609332816824-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"<p>For a natural look, apply one coat of lip stain onto the center of your lips working outward. For an opaque coverage, apply two coats of lip tint.​</p>","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{},"kunooz_product_type":[],"health_conditions":[],"frequently_bought":[],"use_it_with":[],"pick_your_free_items":[],"combo_offer":[],"kunooz_categories":[],"whites_categories":[],"benefits":"","ingredients":"","what_is":"","therapeutic_uses":"","dosage_and_administration":"","contraindication_and_drug_interaction":"","warning_and_precautions":"","side_effects":"","more_information":""},"alias":"elf-glossy-lip-stain-pinkies-up","created_on":"2024-05-05T13:42:17.634Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","lips","lip-gloss","trending"],"description":"<p>Long-lasting lip stain with a unique gloss-to-stain finish One-swipe application Comfortable, long-lasting formula that is transfer-resistant Sheer color with a hint of sheen Your lips deserve it all: rich color that stays put, a juicy sheen, and comfortable wear. This lightweight, long-lasting lip stain imparts a sheer kiss of color and shine in one swipe (think: more saturated than a lip balm, less pigmented than a lipstick). The long-lasting, buildable formula is transfer-resistant and leaves lips looking and feeling fresh.</p>","inventory_management_level":"product","inventory_quantity":4,"kunooz_sort_order":0,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-28T13:38:32.078Z","whites_sort_order":1027,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-23T18:30:02.862Z","last_order_id":"OID370490","total_order_count":25,"total_sales_amount":1382.15,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"original_sort_order":0,"_size":473,"avg_rating":0,"num_reviews":0,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"67a0c62b423233003e6e291d","sku":"55509","brand":"ELF","name":"Elf 16HR Camo Concealer - Medium Sand","description":"Here is the translation to English:\n\nConcealer has many benefits that contribute to improving the overall appearance of the skin. Here are some of the main benefits of using it:\n\n1. **Concealing Dark Circles**: Concealer helps cover dark circles under the eyes, making the eyes appear brighter and more lively.\n\n2. **Covering Imperfections and Pimples**: It is used to hide blemishes, pimples, or redness in the skin, giving you a smoother and more even complexion.\n\n3. **Brightening Specific Areas**: It can be used to brighten areas that need illumination, such as under the eyes or around the nose, giving you a more refreshed and radiant look.\n\n4. **Defining Facial Features**: Concealer is sometimes used as a tool to define facial features, such as brightening the center of the forehead or chin to highlight those areas.\n\n5. **Hiding Pigmentation or Dark Spots**: Concealer helps reduce the appearance of pigmentation or dark spots on the skin, giving it a more uniform and clearer look.\n\n6. **Natural Look**: When blended well with the rest of your makeup, concealer gives you a natural look without harsh lines or clumps.\n\nDo you use concealer daily or only for special occasions?","metafields":{"how_to_use":"Here is the translation to English:\n\n**Choosing the Right Color**: \nYou should choose a concealer that is slightly lighter than your skin tone to hide dark circles or dark areas. \nIf you are using concealer to cover pimples or redness, choose a color that matches your skin tone.\n\n**Preparation Before Use**: \nBefore applying concealer, make sure to hydrate the area well (especially around the eyes) using a moisturizer or eye cream to avoid dryness or wrinkles.\n\n**Using the Right Tools**: \nYou can use your finger, a small brush, or a makeup sponge to apply the concealer. Use your finger if you prefer to distribute the product precisely, or use a brush for more finesse.\n\n**Applying the Concealer**: \nGently apply the concealer to the areas that need coverage, such as dark circles under the eyes, around the nose, or any pimples or blemishes on the face. \nUse a tapping motion with your finger or sponge to blend the concealer into the skin well.\n\n**Blending the Concealer**: \nMake sure to blend the concealer well with the rest of your makeup, especially your foundation, so that there is no visible separation between the products.\n\n**Setting the Concealer**: \nTo set the concealer and make the results last longer, you can use a light powder on the areas where you applied the concealer.","kunooz_categories":[],"whites_categories":[],"unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"categories":["make-up","face","concealer"],"publish":"1","tax":"5e7afbf58c3a1a400643f7c3","inventory_management":"automatic","inventory_quantity":1,"inventory_management_level":"product","substore":["kunooz","whites","store-whites","store-kunooz"],"price":58.65,"whites_sort_order":1071,"kunooz_sort_order":100,"seller":"5e5ba36356297b5dd7d7df93","images":[{"image":"67f2500c17c9980024a49af3/609332858480.jpg","caption":"","tags":""}],"approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["55509"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f95a1ee445ddf64ca28309"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"media":[],"dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"alias":"elf-16hr-camo-concealer-medium-sand","created_on":"2025-02-03T13:35:40.332Z","_created_by":"647ca77ccd69b4dec86358d8","collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","elm","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"updated_on":"2025-10-23T13:37:05.233Z","last_order_date":"2025-08-24T16:02:55.413Z","last_order_id":"OID351582","total_order_count":9,"total_sales_amount":600.3,"_updated_by":"647ca77ccd69b4dec86358d8","_size":803,"avg_rating":0,"num_reviews":0,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cc11d88f7045dec55a4","sku":"51640","brand":"ELF","name":"Elf Glossy Lip Stain - Berry Queen","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51640"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954d3c91b9376fa1b7b28"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f360ccb80fa174aa511/609332816862.jpg","caption":"","tags":""},{"image":"66378f360ccb80fa174aa513/609332816862-1.jpg","caption":"","tags":""},{"image":"66378f360ccb80fa174aa515/609332816862-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"For a natural look, apply one coat of lip stain onto the center of your lips working outward.\nFor an opaque coverage, apply two coats of lip tint.​","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-glossy-lip-stain-berry-queen","created_on":"2024-05-05T13:42:25.670Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","lips","lip-gloss"],"description":"Long-lasting lip stain with a unique gloss-to-stain finish\nOne-swipe application\nComfortable, long-lasting formula that is transfer-resistant\nSheer color with a hint of sheen\nYour lips deserve it all: rich color that stays put, a juicy sheen, and comfortable wear. This lightweight, long-lasting lip stain imparts a sheer kiss of color and shine in one swipe (think: more saturated than a lip balm, less pigmented than a lipstick). The long-lasting, buildable formula is transfer-resistant and leaves lips looking and feeling fresh.","inventory_management_level":"product","inventory_quantity":3,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":1116,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-02T16:27:12.950Z","last_order_id":"OID365355","total_order_count":23,"total_sales_amount":1282.8000000000004,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":814,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378caa4dc4a8b74d013c2d","sku":"51615","brand":"ELF","name":"Elf Hydrating Camo Concealer-Fair Rose","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51615"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954be90173a67ac1abda4"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f10a4ec7df5c05efcc1/609332848207.jpg","caption":"","tags":""},{"image":"66378f10a4ec7df5c05efcc3/609332848207-1.jpg","caption":"","tags":""},{"image":"66378f10a4ec7df5c05efcc5/609332848207-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Prep the under-eye area with the Holy Hydration! Eye Cream followed by the Poreless Putty Primer on top.\nUse the doe foot applicator to apply concealer to desired areas.\nBlend concealer with the Flawless Concealer Brush by stippling areas that need heavier coverage and buffing out the remainder.\nFingers or a sponge can be used as an alternative to blend the concealer.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-hydrating-camo-concealer-fair-rose","created_on":"2024-05-05T13:42:02.572Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","concealer"],"description":"Nothing to see here—this full-coverage liquid concealer covers up blemishes and under-eye circles while delivering a boost of hydration to your skin. The lightweight, blendable formula corrects and perfects giving you a smooth, satin, crease-resistant finish that’s long-lasting. Find your match with an inclusive selection of 25 shades.","inventory_management_level":"product","inventory_quantity":1,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":1122,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-14T18:42:28.974Z","last_order_id":"OID368505","total_order_count":21,"total_sales_amount":1168.6000000000001,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":818,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"67a1be0675e88a00331587d3","sku":"55501","brand":"ELF","name":"Elf Halo Glow Filter Foundation - 0","publish":"1","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["55501"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f95a036a296f03c738ff57"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"67f24e9d17c9980024a48cca/609332835658.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-halo-glow-filter-foundation-0","created_on":"2025-02-04T07:13:10.849Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","highlighter"],"description":"Highlighter has many benefits that add a touch of beauty and radiance to your makeup. Here are some key benefits of using highlighter:\n\n1. **Adds Radiance to the Skin**: \n Highlighter helps give the skin a bright, healthy appearance, making the face look more radiant and lively.\n\n2. **Enhances Facial Features**: \n Highlighter can be used to accentuate certain areas of the face, such as the tops of the cheekbones, the bridge of the nose, and above the lips, giving the face a lifted and defined look.\n\n3. **Soft and Natural Appearance**: \n Highlighter adds a touch of natural beauty to the skin, especially when blended well with makeup, giving you a glow without looking unnatural or overdone.\n\n4. **Conceals Imperfections**: \n Highlighter can help conceal some minor imperfections, such as fine lines or areas that need a touch of freshness and radiance.\n\n5. **Achieves a Balanced Look**: \n By using highlighter correctly, you can enhance and define your facial features in a way that brings out natural beauty and achieves balance between the different features.\n\nDo you like using highlighter in your daily makeup routine?","inventory_management_level":"product","inventory_quantity":1,"kunooz_sort_order":100,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":1308,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","elm","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-07-06T22:28:56.651Z","last_order_id":"OID337579","total_order_count":8,"total_sales_amount":687.51,"_size":805,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378cb3832eb80274b49f75","sku":"51621","brand":"ELF","name":"Elf Hydrating Camo Concealer-Tan Sand","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51621"],"attributes":[{"name":"_brand","value":"ELF","_id":"68fcb9021bee559b319e0085"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f20a0f16b01fec6112c/609332848337.jpg","caption":"","tags":""},{"image":"66378f20a0f16b01fec6112e/609332848337-1.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Prep the under-eye area with the Holy Hydration! Eye Cream followed by the Poreless Putty Primer on top.\nUse the doe foot applicator to apply concealer to desired areas.\nBlend concealer with the Flawless Concealer Brush by stippling areas that need heavier coverage and buffing out the remainder.\nFingers or a sponge can be used as an alternative to blend the concealer.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-hydrating-camo-concealer-tan-sand-1","created_on":"2024-05-05T13:42:11.689Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","concealer"],"description":"Nothing to see here—this full-coverage liquid concealer covers up blemishes and under-eye circles while delivering a boost of hydration to your skin. The lightweight, blendable formula corrects and perfects giving you a smooth, satin, crease-resistant finish that’s long-lasting. Find your match with an inclusive selection of 25 shades.","inventory_management_level":"product","inventory_quantity":2,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-25T11:48:18.053Z","whites_sort_order":1311,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-10-23T03:31:46.884Z","last_order_id":"OID370292","total_order_count":42,"total_sales_amount":2470.9000000000005,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":477,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"65d3596350ad75a12168d331","sku":"665","brand":"ELF","name":"Elf Studio Mineral Infused Face Primer","publish":"1","price":48.87,"seller":"5e5ba36356297b5dd7d7df93","substore":["kunooz","whites","store-whites","store-kunooz"],"approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["665"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f956cc90173a67ac1ac2c0"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"67a1bffe29d3d10032988b2d/609332834019.webp","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"“Applying it before makeup helps fill fine lines and soothe the skin.\n\n\n\nIt comes with a transparent gel texture to be applied before makeup to help the makeup stay on for long hours.\n\n\n\nA perfect choice for a radiant makeup look.\"","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-studio-mineral-infused-face-primer","created_on":"2024-02-19T13:36:35.371Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","face-primer"],"description":"Here’s the translation to English:\n\nPrimer is a makeup product used to prepare the skin before applying makeup. It has many benefits that help improve the appearance of makeup and make it last longer. Here are some of the main benefits of using a primer:\n\n1. **Prepares the Skin**: \n Primer prepares the skin by creating a smooth, even base, making it easier to apply makeup more smoothly.\n\n2. **Long-Lasting Makeup**: \n Primer helps set makeup in place for a longer duration, preventing it from clumping or fading throughout the day, keeping you looking fresh longer.\n\n3. **Reduces the Appearance of Pores**: \n Many types of primer contain ingredients that help reduce the appearance of pores, making the skin look softer and clearer.\n\n4. **Controls Shine**: \n Some primers help control excess shine, especially if you have oily skin, ensuring a matte look throughout the day.\n\n5. **Improves Skin Appearance**: \n Primer can help improve the skin’s appearance by evening out skin tone and filling in fine lines or wrinkles, giving you a youthful and fresh look.\n\n6. **Suitable for All Skin Types**: \n Different types of primers are available to suit all skin types, including dry, oily, and combination skin, making it suitable for everyone.\n\nDo you use primer before your makeup daily or only for special occasions?","inventory_management_level":"product","inventory_quantity":1,"kunooz_sort_order":1000,"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-28T10:59:06.095Z","whites_sort_order":1350,"_updated_by":"647ca77ccd69b4dec86358d8","collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","newly-arrived","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"last_order_date":"2025-10-28T10:59:02.389Z","last_order_id":"OID371977","total_order_count":12,"total_sales_amount":600.86,"_size":141,"list_price":57.5,"our_price":57.5,"original_price":57.5,"discounts_total":8.63,"discounts_percentage":15.008695652173914,"discount_total":8.63,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":8.63,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"66378ca4a0f16b01fec5bcf4","sku":"51611","brand":"ELF","name":"Elf Luminous Putty Blush - St Barts","publish":"1","price":58.65,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["51611"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f954b86a296f03c738f1c5"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"66378f062935a281fc8db75f/609332815438.jpg","caption":"","tags":""},{"image":"66378f062935a281fc8db761/609332815438-1.jpg","caption":"","tags":""},{"image":"66378f062935a281fc8db763/609332815438-2.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"how_to_use":"Prep the skin with Poreless Putty Primer for a smooth complexion.\nUsing the Putty Blush Brush or clean fingers, gently pat creamy blush over the apples of your cheeks.\nContinue patting for a smooth, seamless blend.\nYou can always add more product for an intense pop of color.","unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-luminous-putty-blush-st-barts","created_on":"2024-05-05T13:41:56.656Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","blush"],"description":"Get glowing with your favorite e.l.f. Putty Blush, now available in six new shades with a subtle shimmer finish! Lightweight yet buildable, this unique cream-to-powder formula blends seamlessly and melts into skin, giving your cheeks a pretty pop of color and a lit-from-within glow. Use with our Putty Blush Brush for an easy, seamless application.","inventory_management_level":"product","inventory_quantity":1,"kunooz_sort_order":1,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":1524,"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-03-26T03:36:58.357Z","last_order_id":"OID297576","total_order_count":12,"total_sales_amount":544.46,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","non-medicine-2024","elm","valentine-day","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_size":815,"list_price":69,"our_price":69,"original_price":69,"discounts_total":10.35,"discounts_percentage":15,"discount_total":10.35,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":10.35,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}

{"_id":"67a1be9df11e60003e24de21","sku":"55502","brand":"ELF","name":"Elf Halo Glow Filter Foundation - 0.5","publish":"1","price":106.26,"seller":"5e5ba36356297b5dd7d7df93","approve":"approved","shippingTax":"default","unique_barcodes":[],"uniquesku":["55502"],"attributes":[{"name":"_brand","value":"ELF","_id":"68f95a05b3793e21dfedabba"}],"available":true,"sort_order":0,"compare_price_discount":0,"compare_price_discount_pct":0,"images":[{"image":"67f24e9ffd468600248bdd7c/609332835665.jpg","caption":"","tags":""}],"media":[],"inventory_management":"automatic","dimension":{},"options":[],"SEO":{},"files":[],"location_availability_mode":"default","ondc":{},"google_shopping":{},"gift_card_options":{"type":"digital","valid_for":{}},"metafields":{"unitSAP":"EA","skin_tone":[],"lips":[],"kunooz_seo":{},"whites_seo":{}},"alias":"elf-halo-glow-filter-foundation-0-5","created_on":"2025-02-04T07:15:41.436Z","_created_by":"647ca77ccd69b4dec86358d8","categories":["make-up","face","highlighter"],"description":"Highlighter has many benefits that add a touch of beauty and radiance to your makeup. Here are some key benefits of using highlighter:\n\n1. **Adds Radiance to the Skin**: \n Highlighter helps give the skin a bright, healthy appearance, making the face look more radiant and lively.\n\n2. **Enhances Facial Features**: \n Highlighter can be used to accentuate certain areas of the face, such as the tops of the cheekbones, the bridge of the nose, and above the lips, giving the face a lifted and defined look.\n\n3. **Soft and Natural Appearance**: \n Highlighter adds a touch of natural beauty to the skin, especially when blended well with makeup, giving you a glow without looking unnatural or overdone.\n\n4. **Conceals Imperfections**: \n Highlighter can help conceal some minor imperfections, such as fine lines or areas that need a touch of freshness and radiance.\n\n5. **Achieves a Balanced Look**: \n By using highlighter correctly, you can enhance and define your facial features in a way that brings out natural beauty and achieves balance between the different features.\n\nDo you like using highlighter in your daily makeup routine?","inventory_management_level":"product","inventory_quantity":3,"kunooz_sort_order":100,"substore":["kunooz","whites","store-whites","store-kunooz"],"tax":"5e7afbf58c3a1a400643f7c3","updated_on":"2025-10-23T13:37:05.233Z","whites_sort_order":1530,"collections":["8-nov-15percent","make-up-offers","exclude-from-loyalty","elm","ksa-code","make-upandskin-care-25percent","make-up-cash-back-coupon","makeupandskin-19","new-makeup-brands","non-medicine-2024","schools-campaign","almatar-collection20","eid-box","labubu-free-gift","mis-pay-discount-items"],"_updated_by":"647ca77ccd69b4dec86358d8","last_order_date":"2025-07-02T18:17:42.014Z","last_order_id":"SID336067","total_order_count":7,"total_sales_amount":543.76,"_size":807,"list_price":125.01,"our_price":125.01,"original_price":125.01,"discounts_total":18.75,"discounts_percentage":14.998800095992321,"discount_total":18.75,"discounts":[{"_id":"6894a4acda3b8be639f5f4f5","name":"15% Off","saved_amount":18.75,"type":"percentage","amount":15,"description":"Save 15%"}],"original_sort_order":0,"entity_type":"ms.products","selected_options":{},"selected_variant":{}}